The fox and the bees, a story of preservation

Since 2014, we have been a proud partner of the company ‘Un Toit pour les Abeilles’. Their mission? To save our friends the bees by working with passionate beekeepers across France. Bees are essential for our gardens and for biodiversity as a whole. In short, they are essential to the balance of our ecosystem.

To contribute to this cause, we have installed our own ‘Blackfox’ hive at the home of beekeeper David Devergne, 25 km from our head office near Cholet (Maine et Loire). But that's not all! We've also recently set up a bee dormitory for our little solitary workers. This dormitory allows wild bees to build their nests and lay their eggs. The larvae then develop into cocoons, which we can observe before sending them back to ‘Un Toit pour les Abeilles’ to be pampered all winter long.

We raise awareness among our employees, customers and consumers through a variety of initiatives: educational posters, hive visits, newsletters, free jars of honey and inspiring posts on social networks.

Want to join the adventure? You too can sponsor your own hive and become a bee pamperer!